AI Insights · Timothy · March 2022
Top 5 Maps and Navigation Apps Performance in Ghana Q1 2022
Explore the performance of the top 5 maps and navigation apps in Ghana during Q1 2022, including download trends and active user metrics.
During the first quarter of 2022, the top five maps and navigation applications in Ghana displayed varying trends in downloads and active users. Here's a closer look at how these apps performed during this period.
Bolt: Request a Ride saw fluctuating weekly downloads, starting at around 40K in late December and peaking at nearly 49K in the first week of January. The app's downloads then experienced a general decline, ending the quarter with approximately 25K weekly downloads. Active users for the app remained relatively stable, beginning the quarter with around 746K and concluding with about 833K.
Yango — different from a taxi exhibited a significant increase in weekly downloads, growing from roughly 14K at the end of December to a peak of about 38K in mid-February. However, downloads decreased to around 14K by the end of March. The app's active users followed a similar upward trend, starting at nearly 40K and peaking at 64K in late February before settling at approximately 52K by the end of the quarter.
GhanaPostGPS experienced a moderate increase in weekly downloads, beginning with about 4.7K in late December and reaching a high of around 11K in mid-January. Downloads then gradually declined to approximately 4.2K by the end of March. Active users for GhanaPostGPS showed a similar trend, starting at nearly 48K and peaking at about 61K in early January, before decreasing to around 47K by the end of the quarter.
Bolt Driver: Drive & Earn demonstrated growth in weekly downloads, starting at around 2.5K in late December and peaking at about 9K in late January. Downloads then fluctuated, ending the quarter at approximately 8.5K. Active users for the app increased from nearly 69K in late December to a peak of about 87K in mid-January, eventually stabilizing to around 78K by the end of March.
Uber - Request a ride maintained relatively stable weekly downloads throughout the quarter, starting at about 10.8K and ending at approximately 6.2K. The app's active users also showed consistency, beginning the quarter with around 395K and ending with about 369K.
These insights are based on data from Sensor Tower, where you can find more detailed analytics and trends for these and other applications.
